Impressions from our home stadium




Sport and its values are at the core of our culture!
Sport stands for fairness, solidarity, and passion – values that form the core of our culture. Champions For Good is a family-run sports strategy boutique that combines excellence with a spirit of innovation to create sustainable projects and assets.
With decades of management experience at global brands like Mastercard and leading agencies like Octagon, we bring in-depth knowledge. At the same time, we rely on modern working methods, creative approaches, and sometimes unconventional solutions to shape the future of sports.
Our work is based on integrity, responsibility, quality, and genuine ownership. We are a team that values openness, diversity, and new perspectives – always looking for ways to positively develop the sport.
Our team

Marc Brix
Co-Founder & Managing Director
Marc is a passionate sports marketer with over 25 years of experience in global sponsorships and sports marketing.
As a former NCAA Division 1 tennis player, he knows the importance of fairness, team spirit, and genuine enthusiasm for the sport – values that he brings to all his projects.
With his open, transparent approach and a strong international network, he connects brands, athletes and major sporting events in an authentic and sustainable way.
EDUCATION:
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B.B.A. Marketing, James Madison University
Other activities
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Advisory Board Member - Rose Bowl Legacy Foundation
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Chairman International Alumni Council - James Madison University
Jason Brix
Co-Founder & Managing Director
Jason is a sports business expert and wants to break new ground in sports as co-CEO of Champions For Good.
Driven by his expert knowledge of the NFL, college football and innovations in sponsorship, he brings fresh perspectives to the industry and relies on creative, future-oriented approaches.
Through his international studies in the Netherlands, Spain and Portugal, he has developed a global perspective.
Appreciation, transparency and openness are essential for him – values that not only shape sport, but also form the basis for successful cooperation.
EDUCATION:
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B.Sc. International Business, Maastricht University
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M.Sc. Management, NOVA School of Business & Economics Lisboa


Champ
Head of happiness
Champ is part of the team since early 2025, and has since taken over the fan base of Champions for Good.
EDUCATION:
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Dog school